Designer
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Snapchat Discover

Snapchat combines the best of social networks, magazines, and television in its new ‘Discover’ feature. The Daily Mail was invited to bring its content to the new platform. Our challenge was to create a completely new approach to styling the Daily Mail’s content to resonate and engage with a new audience, using a brand new format

A flexible system

The process

The process

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15 snaps a day, 365 days a year. Our system had to be flexible enough to create an edition of 15 Snaps everyday which look individual while still looking distinctively ‘Daily Mail’

15 snaps a day, 365 days a year. Our system had to be flexible enough to create an edition of 15 Snaps everyday which look individual while still looking distinctively ‘Daily Mail’

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